Digital and Media Relations Coordinator

Position: Full-time to fill existing vacancy
Location: Ontario or Eastern Canada, Remote or Hybrid depending on location
Language: Bilingual, French/English

Cleanfarms/AgriRÉCUP is a Canadian not-for-profit organization offering programs to help farmers sustainably manage waste products generated on farms, coast to coast. We are often referred to as the “blue box for agriculture.”

In English Canada, we are known as Cleanfarms; in Quebec, as AgriRÉCUP. Our communications team of four supports a staff of ~22 colleagues, providing bilingual (English and French), innovative, and cost-effective day-to-day and campaign communications. We aim to raise awareness of our programs, and encourage farmers to recycle used agricultural plastics and other materials at Cleanfarms/AgriRÉCUP collection sites across Canada.

A career in communications at Cleanfarms is dynamic, meaningful, and impactful. We have been certified as a Great Place to Work™ and recently as one of the best out of the top 100 workplaces in our category in the country. If this inspires you, read on.

Position Description

This role requires fully bilingual, expert-level proficiency in both English and French. We seek a trained communications professional with experience in social media and website strategy and execution, performance measurement; and all aspects of media relations.

Reporting to the Director of Communications, the Coordinator collaborates closely with the communications team and well as operations colleagues and is directly responsible for the following functions:

1. Social Media (40%)

• Develop and oversee execution of annual and monthly social media strategies
• Lead creation of graphic, video, and written content
• Manage organic and paid content produced in-house
• Ensure dynamic, engaging, and interactive content across key platforms (primarily Facebook and LinkedIn), with growth of overall social media presence

2. Web Strategy, Web Writing, and Performance Measurement (30%)

• Lead the web content enhancement initiative for Cleanfarms and AgriRÉCUP websites (immediate), preparing for a full website refresh (to follow)
• Ensure consistency, freshness, and effectiveness of web content
• Work with the webmaster and internal teams on content strategy, visual presentation, analytics, and performance measurement of two public facing websites and a private board portal

3. Media Relations (30%)

• Develop and implement an annual media relations strategy
• Coordinate responsive and proactive media relations for Cleanfarms and AgriRÉCUP
• Manage relationships with online and traditional media (print, radio, etc.)
• Develop key corporate and program-level messages
• Build and maintain media contacts and pitch two to three original story ideas annually

Required Skills and Experience

We seek a trained, fully bilingual communications professional, ideally with exposure to and/or interest in the Canadian agriculture and/or recycling sectors. The successful candidate will demonstrate:

• Full professional fluency in spoken and written English and French
• A university degree or college diploma in communications, marketing, journalism, or a related field
• A minimum of five years of experience in a structured communications role (agency or in-house; remote or hybrid)
• Excellent writing, editing, and proofreading skills in both languages, with proven experience producing content for print, digital, social media, and media relations (samples required)
• Proficiency with communications tools and platforms, including AI-based tools, Canva, Adobe Creative Suite, and Microsoft Office (PowerPoint, Word, Excel)
• Strong expertise in social media strategy, execution and performance measurement across Facebook/Instagram, X, YouTube, and LinkedIn; familiarity with additional platforms is an asset
• Excellent organizational and project management skills, with the ability to manage multiple priorities using digital tools.

Working Conditions

• 37.5 hours per week; typically 8:30 a.m. to 5:00 p.m. with a one-hour unpaid lunch break, and occasional extended hours
• Primarily a desk-based role involving computer work, virtual meetings, and reading/writing/editing
• Collaborative work environment with a small, highly engaged team and strong environmental and social values
• Occasional travel within Canada for trade shows, collection sites, events, and meetings, including potential overnight stays
• Valid driver’s license and/or access to reliable transportation
• Home office equipment provided, or access to office space as required

Compensation

• Competitive salaried position in the range of $65,000 to $78,000 commensurate with experience and qualifications
• Full-time, permanent role with a three-month probationary period
• Comprehensive health and benefits package
• Performance based incentive plan

To Apply

Please apply only by submitting the following documents to: shisey@osborne-group.com

• A cover letter outlining your interest and suitability for the role and salary expectations
• In your cover letter, in 40 words or less, please outline one specific improvement you would suggest for one Cleanfarms or AgriRÉCUP webpage, and why. Please include the page URL (URL does not count toward the word limit).
• Your current résumé
• Samples of relevant written or published work

We thank all applicants for their interest. Only candidates who submit a complete application and are selected for an interview will be contacted. Please note that artificial intelligence (AI) will not be used to screen, assess or applicants for this position